Trading Standards officers from Wrexham will support the Illegal Money Lending Unit, which is staffed by local authority experts and a seconded police officer.
The unit has backing from the Welsh Assembly Government and the Department for Busine
ss Enterprise and Regulatory Reform.
In the months since it was launched, the all-Wales unit has already demonstrated the support it can offer Wrexham residents.
Intelligence received via its dedicated 24-hour hotline has led to operations being launched against illegal money lenders ranging from small-time loan-sharks to organised and violent financial criminal operations.
As well as working to protect residents from loan sharks, the unit's aim is to increase awareness of the problems of illegal money-lending, promote support for legal lenders and provide assistance for victims.
The team is already supporting victims, helping them with financial inclusion schemes and welfare support.
Andy Lewis, Wrexham Council's chief housing and public protection officer said: "Illegal and unscrupulous money lenders are a concern for our officers and we are pleased to be able to work with this new unit.
"It enables us to share information, intelligence and best practice with partner agencies so that our communities can be protected."
Cllr David Bithell, lead member for the environment and transport said: "In the current economic climate people with financial difficulties may be even more prone to getting involved with loan sharks.
"The important message to residents is that help is available. I would encourage anyone who has information about loan sharks to contact the unit's 24 hour confidential hotline on 0300 123 3311.
"Residents should be aware that there are alternatives, including the Wrexham County Borough Council Credit Union."
The full article contains 313 words and appears in Evening Leader Wrexham newspaper.